Wednesday, January 6, 2010

Silent Hold... It's a killer

Silent hold is a killer, a business killer. I did some surfing on that good old world wide web and found some interesting research. AT&T found this in their study, 70% of business callers are put on hold, 60% of callers put on "silent" hold hang up, 30% of the first-time callers who hang up do not call back. And Teleconnect magazine learned that 93% of callers placed on "silent hold" estimated their on-hold time to be longer than it actually was, 88% of callers prefer on-hold messages versus dead silence or radio and 16-20% of callers made a purchasing decision based on information they heard while on-hold. Your phone is a powerful tool when it comes to adding value to your business. It's my mission to put an end to the silent killer, silent hold. improving your bottom line is just a plus.

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Monday, January 4, 2010

On hold message as easy as 1, 2, 3...

it's a fairly common question. What does it take to get started with an on hold message for my business? It's easy really. Just about as easy as 1,2,3.

First we get to know a little about your business, what products you offer, your services, how you position your business in the marketplace, how much phone traffic you get, those kinds of things.

Next we put together a script incorporating all the things you've told us about your business. Once we've completed it we let you look it over to make sure it meets with your approval.

Now, we get an idea of what you want your message to sound like, the feel, what kind of music you would like, etc. Remember, this is a custom message just for your business. Now we produce the message and get it installed and working on your system.

Wasn't that easy?